Hi lovelies,
The popularity of craft cocktails and the overall resurgence of cocktail culture has done wonders for local bars. Nowadays, it seems like everyone is looking to get a taste of the good life, and what better way to do that than by visiting your favorite local watering hole? So read on if you're looking for ways to help your bar thrive in today's competitive market! In this blog post, we will discuss seven tips that will help you get more people through your doors and into your seats!
Get involved in your community -
One of the best ways to get people interested in your bar is by becoming an active member of your community. Getting involved in local events, sponsoring local teams, and generally being a good neighbor will make people more likely to support your business. Furthermore, getting your name as much as possible doesn't hurt! Make sure you're active on social media and have a strong online presence.
Sponsor local sports teams
Get involved in community events
Be active on social media
Have a strong online presence
People are always looking for new bars to try, so you must make yours stand out from the crowd. By getting involved in your community and making yourself known, you'll be able to attract new customers.
Offer something unique -
In today's day and age, people are looking for experiences that are out of the ordinary. They want to say that they've done something that not everyone has done. So, if you're going to draw a crowd to your bar, you need to offer them something unique. This could be anything from live music to interesting drink specials. Whatever it is, make sure it's something that will set your bar apart from all the others in town.
People are always looking for a good deal, so give them one! For example, offering happy hour specials or discounts on certain nights will entice people to come to check out your bar. Just make sure you're still making enough money off these deals to be worth it for you in the long run.
Making your bar more interactive is another excellent way to get people in the door. This could be anything from hosting trivia nights to having a pool table or darts. Anything that gets people up and moving around will surely be a hit.
Make sure your bar is clean and well-kept -
This one might seem like a no-brainer, but you'd be surprised how many bars don't take the time to ensure their establishment is clean. First impressions are everything, so you want to ensure your bar looks inviting from the moment customers step inside. This means regularly sweeping and mopping floors, wiping down surfaces, taking out the trash, and paying attention to the small details. A clean bar will not only be more likely to attract customers, but it will also be more likely to keep them coming back for more.
Another way to create a great first impression is having well-trained staff passionate about giving customers a good time. Your bartenders should know how to make a wide variety of drinks and should be able to do so quickly and efficiently. They should also be friendly and engaging, creating a welcoming atmosphere for everyone who walks through the door.
Promote, promote, promote! -
This one may seem a no-brainer, but you can never promote your bar too much. Make sure to organize flyers and posters around town, and don't forget to utilize social media! Create a Facebook page for your bar, and keep it updated with upcoming events, special offers, and pictures. You should also create hashtags for your bar so people can easily find and follow you on various social media platforms.
Another great way to promote your bar is by partnering with local businesses. For example, you could team up with a nearby restaurant to offer discounts to customers who show their receipts from your bar. This is a great way to get new customers in the door and helps build relationships with other businesses in your community.
Invest n high-quality music and entertainment -
This is one area where you shouldn't cut any corners. If your music and entertainment are subpar, it will reflect poorly on your establishment as a whole. Invest in a good sound system and make sure you have a variety of bar music to please all types of customers.
Live bands are always a big hit, so consider having them perform on certain nights. You could also hire DJs to play popular songs to get people dancing. Karaoke is another fun option to bring in a big crowd if done right. Whatever route you choose, just make sure it's high quality and will leave a lasting impression on your guests.
Offer food -
While not all bars need to offer food, it can be a selling point for customers. Having a few simple snacks like chips or pretzels can make a big difference. If your bar is large enough, you might consider hiring a chef to prepare some simple but delicious dishes.
Another great way to get people in the door is by hosting special events. This could be anything from live music to trivia night. You’ll become the go-to spot for fun in your area by offering something unique.
Of course, one of the most important things you can do is offer excellent customer service. Make sure your bartenders are knowledgeable and efficient and that they’re always treating customers with respect. If you create a welcoming atmosphere, people will be more likely to come back again and again.
Offer discounts and happy hours -
This is a great way to attract customers, especially during slower times of the day. By offering discounts on certain drinks or appetizers, you can bring in a lunch crowd or early evening drinkers. Many bars also offer happy hours with reduced prices on drinks. This is usually during the weekday afternoons.
Additionally, you can also offer drink specials each night. For example, Monday might be “margarita night,” where all margaritas are half-priced. This will give customers a reason to come back each week to try something new. And finally, don’t forget about your regular customers! Offering loyalty cards or discounts for frequent visitors is a great way to keep them returning.
These are just a few tips to help you get your local bar busier than ever. By offering discounts, happy hours, and drink specials, you’ll be sure to attract new customers and keep your regulars coming back for more.