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Hi lovelies,
White label is when you resell something as your own. It's a very common business strategy that requires good marketing. Here are some of the best white label eCommerce ideas.
Trending Gift Ideas
When you think about it, running a business that sells gifts is one of the best ways to make money. Birthdays, weddings, and, of course, holidays will always happen. So a site for giving gifts or an eCommerce business is a platform that is ready to go as soon as you build it. But the trick would be to stay on top of trends and give gifts that are popular at the moment. Still, some gift ideas like jewelry, which most people love, never really go out of style. Online stores that sell things like gold chains are often willing to sell them to you under your own brand name.
Business Website Hosting
It might not seem like something you would want to sell, but almost all website hosting you buy, even from big platforms, is white label. This is because most businesses don't have their own vast banks of servers that can handle your site. Instead, they just sell access to the servers of big businesses and package the hosting tiers as if they were their own. So, if you buy a website builder platform that comes with web hosting, you're probably buying white label webspace. InMotion, GreenGeeks, and HostPapa are just a few of the best reseller hosting platforms.
The Most Popular White Label eCommerce Ideas
You don't have to worry about making new products with white labeling. Instead, you just have to come up with clever ways to market. Here are some of the most well-known white labels:
Extracts of lavender, ginger, and rosemary for making essential oils.
There are all sorts of beauty and cosmetics sold, from make-up to bath products.
Anything made from sustainable materials such as bamboo.
Also, since you didn't make the items, you don't have to deal with customer service or liability issues. All you have to do is build a website and advertise the products you want to sell.
Hand-Made or Unique Items
There are a lot of talented people out there whose favorite thing to do is make things by hand. You could provide a platform for crafters to sell their goods. People will often pay more for something unique. But you could promote mass-produced items and charge less if that is easier. However, given you are dependent on the work of individuals, this is one of the more challenging eCommerce white label ideas. A sole trader may not have the resources to provide a steady flow of products that can be used as a white label business.
White Label SEO Services
SEO, or search engine optimization, is a complicated topic. But it's a must if you want to run an online business. But because it is so hard to learn, it can take years. Most people don't have those many years. This gives you a unique chance to start a business offering white label SEO services. This business model is great because you don't have to learn SEO on your own. Instead, you work for an expert service that pays you to offer SEO packages. But if you have an online business, you might need to learn at least the basics of SEO for yourself.
Summary
White label eCommerce is a common way of generating income and works well for internet businesses. Some of the easiest include trending gifts, hand-made items, and SEO services.