CAA x Blackpills x Super High

Hi lovelies,

The other night I had the pleasure of attending CAA's L.A. premiere of the Blackpills series Super High. Blackpills is a digital media company that is a pioneer in short scripted content.

The digital series is written and directed by Edouard Pluvieux and Kev Adams, who also stars along with YouTube star DeStorm Power and model Sarah McDaniel.

The premise of the breakout show is that this misfit team is able to fight crime after receiving super powers from magical weed. Although it might sound a bit far-fetched, the show is refreshingly funny and action-packed.

You can watch all 10 episodes of the first season starting on September 25 on Blackpills. 

JustFab + StyleHaul's Celebrity Pre-Screening of 'Relationship Status'

Hi lovelies,

As an actress and fashion blogger, attending the Celebrity Pre-Screening of "Relationship Status," a new digital series by JustFab and StyleHaul, was a fashionista's dream come true. The digital dramedy follows an interwoven cast of young adults as they navigate the complexities of dating and relationships in the modern age of social media.

The series was taped primarily at the impressive headquarters of JustFab and the majority of the female cast was styled in JustFab looks.

The episodes are now available for download on go90, and the cast did not disappoint during the lively and entertaining Q&A that proceeded the screening. 

Check out below for the insider scoop on the series and more photos from the event. 

JustFab, the leading fashion-subscription e-commerce site, hosted the LA premiere of the highly anticipated seriesRelationship Status, at their El Segundo headquarters yesterday.  Select cast were present for the screening along with VIP guests.

“We thought it fitting to work with StyleHaul, the largest global style network that cultivates audiences utilizing social media platforms and support their launch of Relationship Status, a series which follows relationships in the very digital age our brands are enforcing. It was a perfect ‘relationship’ for two digitally forward brands while bridging entertainment and fashion in a series that showcase the complexities that younger generations face in the modern age of social media.”

- Kira Cohen, JustFab’s Director of Public Relations

WHAT: In celebration of the release of Relationship Status. JustFab worked closely with the producers to create a fashion-forward, campus-like location for the pilot and filmed several scenes throughout the series utilizing JustFab’s versatile headquarters in El Segundo, California. The Relationship Status cast and crew were able to fully experience JustFab’s styling team outfitting the cast for wardrobe, allowing the production team to freely utilize the office work stations, hair and makeup studio, café, bar and fully experience the creative environment the JustFab Inc. headquarters has to offer.    

WHO: Celebrities in attendance included Brett Davern, Molly Burnett, Andy Gala, Kristen Gutoskie, Christine Ko, Nicholas Grava, Adam Rose, Mekenna Melvin, Michael Galante

ABOUT JUSTFAB:
Founded in 2010, JustFab is the leading fashion-subscription ecommerce site and lifestyle fashion brand that offers members an engaging and personalized shopping experience. Millions of members worldwide are given the celebrity treatment every month as they receive a customized selection of shoes, apparel, handbags and jewelry. Members have exclusive access to fashion tips and content, clickable style boards to shop complete outfits and the team of JustFab fashion consultants for expert advice.JustFab offers high-fashion looks at affordable prices and shipping is free for all items over $39.95. JustFab is available in the US, Canada, the United Kingdom, Germany, France, Spain, Sweden, Denmark and the Netherlands.

 For more information please visit: www.justfab.com

TechStyle NYC: The ultimate New York Fashion Week experience

Hi lovelies,

One of the not-to-be missed events of New York Fashion Week is definitely TechStyle NYC. Get the skinny below on the awesome event that includes fashion, beauty, lifestyle, and tech brands along with influential bloggers, designers, media, digital influencers, and more.

On the West Coast and couldn't make it to New York? Don't fret, TechStyle NYC is coming to LA Fashion Week on October 8th, and I'm happy to announce that I'm co-hosting so stay tuned for the exclusive details on how you can attend.

The ultimate retreat for high end influencers, media, and shamelessly chic fashionistas came back for another full day of fashion, tech, beauty, and lifestyle on Monday, September 14th, 2015. The experience was hosted by fellow fashionisto, TV personality and Style Expert, Noah Levy at Studio Arte. The roster of influencers included some loyal TechStyle NYC faces like Courtney Kornegay of The Courtwalk, Emily and Abigail of The Wanderlust Girls, Alexandra Dieck of Lexicon of Style, Bianca Jade of MizzFit, and actor Malik Yoba. There were also some new ones including Miss New York, Nicole Kulovany along with actress and comedian, Carey Reilly. Our friends at Bleu Magazine placed host as our resident media sponsor.  

Doors opened at noon where guests were treated to a special gift from Donde Fashion with a quick download of their new shopping app. The Beauty Bliss Bar featured complimentary makeup touchups courtesy of Stylisted, an in-home beauty service, along with dry styles and specialty braids by Tressenoire, and True Concepts Organic. The Style Media Closet showcased designs by Meredith Marks, T. Tandon, Rejected Hearts Club, and Titika Active Couture. If you missed Titika, they still would like to send you something. Click here so we can put you in touch. Swggr, an app that rewards fashionistas/os for their style hung out for the day and was in search for trend setting brand ambassadors. Didn’t get to speak to them? Simply click here and we’ll put you in touch. Mavatar showcased their Carts for Cause™ from celeb Stylists including, Derek Warburton and of course TechStyle NYC’s host, Noah Levy. The peach parlor provided the ultimate bra-ha moment to attendees. Shapeways caused quite the stir with their 3D printed bags, jewelry designs and breathtaking masks.

Attendees were treated to beverages from SoundTea and cold brew coffees and cocktails from Kopi Trading Co.; Our friends over at Warsteiner served up their Premium German Pilsner in  gorgeous gold-accent glasses that everybody got to keep. The cocktail reception featured a Do-It-Yourself mini-bar with an assortment of VeeV vodka that paired amazingly well with the flavors of SoundTea. Brode- the world’s first hydration vitamin hooked everybody up with some packs to keep them hydrated throughout the party and to avert guests from a next-day hangover. The team over at Osteria del Principe provided sandwiches while Dosha Pops and Stroopwafel provided some great snacking . Got a little rowdy and spilled a bit of your drink on your favorite outfit? BoomerangNYC was there, tricycle and all, to take care of the blunders to give out some credits to try their on-demand dry-cleaning and laundry service.

The positivity was in the air at the Mood Lounge with Lifetherapy where guests got to Choose Their Mood and were gifted fun mood bracelets. The Thync Bar, allowed guests to experience a calm or energy burst with their wearable tech. Can we say #PartyVibes? 

SNAP+STYLE: The must-have fashion app of the season

Hi lovelies,

Kicking off New York Fashion Week was the must-attend event for stylists, bloggers, editors, designers, media, and digital influencers. Hosted by TV host, fashion stylist, brand ambassador, Louise Roe, along with co-founder, Anna Jensen, the SNAP+STYLE launch celebration held at Milk Studios was a who's who in the fashion biz. And for good reason, the purpose of the app is to create a global fashion community, connecting professional stylists with women from around the world, providing real-time wardrobe and shopping advice. Plus, it's super fun and easy to use.

Attendees included Jamie Chung, Raul Fernandez, Bill McComb, Beca Alexander (FashionIndie, Nylon), Nicole Isaacs, Pari Eshan (Pari Dust), Jeanne Grey (GreyLayers), Jessica Wang (Not Jess Fashion), Marianna Hewitt (Life With Me), Megan Mitchel (Style’d Avenue), Krystal Bick (This Time Tomorrow), Richard Lambertson, John Truex, Rio Uribe (Gypsy Sport), TR Newcomb (Tumblr), James Windon (Brigade Media), myself, and DJ Miss Nix. My fashion partner-in-crime, Kosi Harris, of One Creates Oneself, attended as well.

Get the full skinny on the event below and download the app here.

Louise Roe and Jamie Chung

NEW APP SNAP+STYLE GIVES WOMEN REAL-TIME ACCESS TO THEIR OWN PROFESSIONAL STYLIST

Interactive Styling Service Platform Launches Today on iTunes and App Store

Revolutionary app SNAP+STYLE (S+S) launches today with a next-level styling platform tailored to democratizing access to a personal stylist.  Simply download the app, and a personalized, luxury service once reserved only for celebrities and a lucky few is now available for all.

The app enables a two-way dialogue between clients and a community of stellar S+S stylists with editorial, celebrity and brand experience. The stylists offer personalized, spot-on fashion recommendations that pair items from women’s wardrobes with apparel for purchase. All at the snap of a pic and a touch of a screen. In real time.

“Like many women, I longed for a knowledgeable personal stylist to guide me through shopping investments and daily wardrobe choices, enabling me to ask: How do I wear this piece?  How do I take it from day to evening?“ says co-founder Anna Jensen. “Now, I get real-time answers and complete confidence in my look. Every woman wants that sense of self-assuredness, and we built SNAP+STYLE to ensure that we all do.”

Bill McComb, former CEO of Liz Claiborne (now Kate Spade), an investor/advisor for SNAP+STYLE, immediately envisioned the game-changing retailer benefits. “I see in this technology the ultimate tool for a retailer,” says McComb.  “This is a platform that enables brands to take clienteling beyond traditional email outreach. Empowering store level associates to use a social-like interface to tap the power of two-way connection builds a community of loyal brand acolytes. That is nothing short of a very big idea."

Raul Fernandez, veteran tech CEO and Vice Chairman of Monumental Sports and Entertainment (owner of the Washington Wizards, Capitals, and Verizon Center) helped fund and accelerate the development of the business by recruiting Co-Founder CTO Gary Myers and fellow investors Bill McComb, ToddBradley and Marc McMorris. 

Explains Mr. Fernandez, "Women are already highly engaged and interested in fashion. This platform provides anopportunity to build on that passion, redefining the level of deep customer interaction to create the most highly engaged community in the fashion space.”

SNAP+STYLE is now available for free to download on the Apple iOS App Store and iTunes.

Click here to download
http://apple.co/1g5bL4d