As a blogger and actor, I always have to be camera-ready and my secret for nailing a picture perfect photo every time is trusting my skin to Kiehl's.
Luckily for me, Kiehl's is launching a new and innovative way to treat, prevent, and care for your skin on a personalized basis and I got a sneak peek at their Santa Monica store last week.
You can leave how hydrated your skin is and depending on your skincare needs and goals, you can receive a customized skincare solution catered
Get the Kiehl's skincare scoop below:
KIEHL’S GETS PERSONAL WITH SKINCARE MADE JUST FOR YOU
Introducing a range of tailor-made serums that give your skin exactly what it needs
Inspired by 165 years of apothecary expertise, Kiehl’s Since 1851 proudly offers Apothecary Preparations, truly personalized skincare featuring potent concentrates that address an individual’s unique skin concerns. The personalized, in-store-only service launches nationwide in select Kiehl’s stores in October.
This new innovation is amongst the first in the skincare industry to bring bespoke skincare to the masses. This industry achievement is comprised of Kiehl’s Skin Strengthening Concentrate, plus two, individually selected Targeted Complexes.
These pharmaceutical meets herbal concentrates feature a blend of advanced ingredients and are specifically selected for each customer’s skin. Through an elevated consultation and diagnosis, customers are able to craft a personalized formula based on their two most significant skin concerns. Options include: redness, wrinkles, rough texture, large pores and dullness.
Once the Targeted Complexes have been selected and the consultation is complete, the Apothecary Preparation’s components are enclosed in a personalized box for the customer, who then mixes them at home prior to first application. The result is a highly potent, tailor-made skincare treatment.
“We’re thrilled to have the opportunity to go back to our apothecary roots with the introduction of Apothecary Preparations,” shares Chris Salgardo, Kiehl’s US President. “We’ve always been committed to a high level of customer service, but with Apothecary Preparations, we can elevate that experience even more by giving customers a deeper understanding of their unique skin concerns and needs while delivering a completely personalized facial concentrate they can activate themselves.”
HOW IT WORKS
Step 1: Diagnosis
With the use of a dermatologist-inspired Skin Atlas, customers are guided by the KCR to assess and rank the severity of their skin concerns. The result of this consultation informs the KCR’s selection of the two essential Targeted Complexes that will comprise the customer’s unique formula.
“Over the years we’ve encountered countless women and men who are searching for the most efficacious solution for their unique skincare needs,” shared Cammie Cannella, VP of Global Education, who developed the Apothecary Preparations consultation. “Through our research, including skincare consultations with millions of customers over the years, we’ve determined that addressing an individual’s top two concerns with one uniquely targeted and potent serum will provide the most effective, personalized skincare solution possible, thereby meeting the needs of even our most discerning customers.”
Step 2: Personalization
Following the consultation, two skin-specific Targeted Complexes are selected to accompany Kiehl’s Skin Strengthening Concentrate. Each customer’s personalized box includes her name, details of her personal formula and directions for use. After activating the concentrate at home, Kiehl’s Apothecary Preparations should be applied as instructed after cleansing and before a moisturizer.
Squalane: A signature Kiehl’s ingredient, Squalane is a botanical lipid derived from the Olive fruit that is highly compatible with the naturals oils present in skin. Within the formula, the Squalane present at a 35% level is approximately 13 times higher than its natural level found in sebum. This ingredient is used for its protecting capacity on skin’s barrier as well as for its safety and stability profile. Squalane has emollient characteristics as well, coating the surface of the skin and helping it maintain moisture1,2,3. It also has an essential ability to soften and smooth skin without irritation and is free of greasy residues.
Skin Lipid Complex: Also included in Kiehl’s Skin-Strengthening Concentrate is the complementary Skin Lipid Complex, containing a blend of botanical oils (including apricot, coriander, black currant, and echium oils) that are rich in unsaturated fatty acids to offer essential emolliency, skin replenishment and hydration. This highly efficacious concentrate ensures that skin is stronger and more resistant to damage.
“Kiehl’s provided a product sample for review purposes.”