Event Scoop: Simply Stylist Fashion & Beauty Conference

One of my favorite events of the year is the Simply Stylist's Fashion and Beauty Conference. This year the New York version was held at The Park Central Hotel and had an array of panelists and guests from Lo Bosworth from The Hills, Mr. Jay Manuel from America's Next Top Model, to Ashlee White from Bravo's Princesses: Long Island. The conference is hosted by Catt Sadler from E! News with marketing efforts by Ian Gerard of Syndicate-5. See below for the full conference schedule and some of my top highlights from the event.


Highlights from Lo Bosworth's Keynote Session

  • It is totally who you know. Be brave enough to ask for an introduction
  • You just have to keep building, because eventually something amazing will come from it
  • Pick one or two things you love and make that your business
  • You have to be prepared to jump out of a plane & build the parachute on the way down
  • Do your research and be different

Highlights from Mr. Jay Manuel Keynote Session

  • Believe and know that YOU ARE ENOUGH
  • Fake it until you make it and create your own opportunities
  • Be as humble as possible but your own biggest advocate
  • You are not defined by other people's opinions
  • Look at all of the avenues that are open to you and listen to your inner gut - the right path will make itself clear to you
  • Commercial modeling brings in the bank
  • Just do. People will be attracted to your passion

Highlights from Hilary Peterson of The Lyst Break-out Session

  • It's all about perceived value - make sure you are delivering on your brand promise
  • You have to invest in getting known and getting out there
  • In ecommerce, it's like 'Day 1'
  • When it comes to building your brand online - adopt early to digital, social, and ecommerce trends
  • No brand is an island